Inspired by last week's event, I recently contributed the featured post on Marketing Prof's Daily Fix. In it, I explore
the relationship between design as it relates to the next generation of
marketing.
Similar to business + design, there is a huge opportunity to get some dialogue going between traditional marketers and designers. Some marketers still view design as "graphic design"—a perception that needs to evolve as what marketers really need more of is "creative problem solving + design thinking"
Read on...
Comments